Rapid changes in media consumption trends are keeping news executives up at night. The worry: Many consumers are engaging with the news less frequently than they once did. Some are not engaging at all. This shift is raising the bar ever higher in the quest to win media visibility for healthcare brands and medical science […]
PCI is at the forefront of integrating generative artificial intelligence (AI) in our work to effectively support our clients with innovative tools. Generative AI improves our capacity to understand the needs of the audiences who matter most to clients, analyze data to distill meaningful insights and more efficiently generate content ideas. We also have a [...]
Michael Queroz Vice President of Digital Vice President of Digital Michael Queroz leads Public Communications Inc.’s digital practice. He is particularly passionate about integrating media and digital strategies into client programs to support all communications needs, and has worked with a variety of Chicago-based and national nonprofit, conservation, destination and healthcare clients. “Who has that [...]
Michael Queroz Vice President of Digital We’ve seen it so many times over the last eight months. The social media world has been dominated by inflammatory messages on issues like injustices to Black lives and violent political views and actions. . Amidst these challenging, uncertain events there is one certainty: a company or an individual [...]
Jill Allread, APR CEO The art of public relations is rooted in building meaningful relationships, which also is the spark that initiated the now global strength of Worldcom Public Relations Group. More than 30 years ago, Public Communications Inc. (PCI) founder, James Strenski, joined other independent PR agency owners in Canada and around the U.S. [...]
Mary Erangey Senior Vice President Michael Queroz Vice President of Digital Four steps to engage employees in your social media Why do we use social media? Social media networks help drive public conversation, share news and entertainment, and help organizations shape and maintain their reputations. They’ve also made our lives more transparent as the boundaries [...]
Sharon Dewar Senior Vice President The science of navigating media embargoes Dear Scientists, We get it. Science has a communications problem. Credible science is under attack – from discrediting climate science to defunding scientific initiatives across multiple national agencies and the removal of scientists from important government-appointed positions. The level of anti-science rhetoric and public [...]
Mary Erangey Senior Vice President In 2012, the official Chinese People’s Daily English language website ran a story about North Korea’s Supreme Leader Kim Jong-Un being named the sexiest man alive. The site took the story from another publication and ran it word-for-word. That publication was The Onion. Language barriers and cultural differences in humor no doubt contributed [...]
Wendi Koziol Senior Vice President, Managing Director Wendi Koziol is a Senior Vice President at Public Communications Inc., working with a diverse group of healthcare, education and nonprofit organizations. According to a recent study… How often do we hear those words at the beginning of a news report? How many times have I written a [...]
Jill Allread, APR CEO Jill Allread leads PCI and provides executive counsels to a wide variety of organizations and individuals to enhance their brands, strategies and reputations. An agency owner for more than 20 years, Jill also draws upon her experience as a daily newspaper reporter and editor when helping clients more effectively tell their story through strategic communications [...]
