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The Power of Patient Storytelling

The Power of Patient Storytelling

November 3, 2020

pcipr

Healthcare

Storytelling

0

Patient storytelling is a powerful tool for healthcare associations to connect with members and consumers. Senior Account Supervisor Rachel Bowen shares how PCI and client National Society of Genetic Counselors positioned the association as a leading voice in the personalized healthcare conversation with storytelling in O'Dwyers PR News. Rachel Bowen Senior Account Supervisor, PCI Ira [...]
Are You Ready to Tell Your Brand Story?

Are You Ready to Tell Your Brand Story?

September 1, 2019

pcipr

Brand, Storytelling

0

Mary Enragey Senior Vice President You want the world to hear your story. But are you ready to tell it? Whether you want to spread the word about a startup company or a new product or initiative, you need to consider several critical story drivers before you launch outreach. At a brand communications workshop led [...]
Making Messages Resonate with the Power of Storytelling

Making Messages Resonate with the Power of Storytelling

June 9, 2019

pcipr

Storytelling

0

Leigh Madden Senior Vice President A media interview is an opportunity to raise awareness of your organization’s key messages on an issue or cause. But how do you make sure those messages resonate and are remembered? Storytelling is one of the most effective tactics to engage and connect with your audience in a way that’s [...]
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