Northwestern Buffett came to PCI to implement a three-part program – rebranding and providing communications support for the Idea Incubation Workshop, developing an editorial calendar and providing rebranding and assistance in developing a strategic plan for globalization of the university, to be shared with the President, Provost, Board of Trustees and full NU community.
Institute Idea Stream Communications and Design
NORTHWESTERN BUFFETT INSTITUTE FOR GLOBAL AFFAIRS
SHOWCASE
NORTHWESTERN GLOBAL STRATEGY, NEWSLETTER AND IDEA STREAM BRANDING
KEY TACTICS |
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Oversaw rebranding efforts and provided communications support for the Idea Incubation Workshop, including developing event materials |
Developed three-month editorial calendar |
Designed and edited fall and winter newsletters |
Provided rebranded graphics and promotional materials for their Research Trajectory |
Provided editorial consultation and developed the Strategic Plan brand |