Media and Onsite Meeting Support

AMERICAN SOCIETY OF ANESTHESIOLOGISTS

SHOWCASE
ASA
ASA ANNUAL MEETING

ENHANCING PRESENCE FOR TRADITIONAL AND SOCIAL MEDIA CHANNELS

RECORD NUMBER OF MEDIA PLACEMENTS

The American Society of Anesthesiologists (ASA) tapped PCI to help increase its presence in traditional and social media channels surrounding its annual meeting. Targeted, high-touch outreach to consumer and trade reporters resulted in a record number of media placements for the ASA annual meeting.

RESULTS
436 print, broadcast and online mentions
74M audience reached

SOCIAL MEDIA PRESENCE

By harnessing existing conversations, establishing new protocols for disseminating information on behalf of ASA and centralizing the locations for conversations on social media, PCI was also able to dramatically increase the meeting’s social media presence.

RESULTS
4,000+ increased engagement on the annual meeting’s hashtag on social media
2.1 M audience impressions
KEEP IN TOUCH
color
https://pcipr.com/wp-content/themes/hazel-2021/
https://pcipr.com/
#c1c1c1
style1
paged
Loading posts...
/nas/content/live/pcipr/
#
on
none
loading
#
Sort Gallery
on
no
yes
off
off
off