Archive for the
‘Communications’ Category

Brands are so much more than faceless entities. They are the people behind-the-scenes, those eager to engage and relate to you and your audiences. In a world where it can be difficult to tell whether you’re talking to a human or a bot, modern day communicators must remember one important thing: be human.  Many of us spend our days [...]

The COVID-19 pandemic has highlighted the increased need for health equity advocacy, awareness and public education. When it comes to advancing public health, effective healthcare communication can improve the quality of services offered to culturally diverse communities. With the Biden-Harris administration’s recent announcement that billions of federal dollars will help communities hit hardest by the [...]

Telling a story involves more than just words. The way your audience feels when they walk away from your content doesn’t happen organically, but as a result of strategic thinking about colors, timing, images, aesthetic, flow and numerous other details. From storyboard to end product, PCI’s digital and design team thinks through every aspect of [...]